Terms of service

By creating a LeadsRally account you agree to these Terms. If you do not agree, do not use the service. "You" means the individual accepting these Terms and the organization on whose behalf they are accepting.

1. Your responsibilities

• You will only contact people who have given you prior express written consent to receive SMS or WhatsApp messages from you, per TCPA, CAN-SPAM, CASL, GDPR, and any other laws that apply to your audience.
• You will honor opt-out requests (STOP keyword, unsubscribe link) promptly — in no case later than 10 business days.
• You will keep your Twilio, Meta, and other credentials confidential and notify us immediately of any suspected compromise.
• You are responsible for the content of messages you send through the platform.
• You will not resell, sublicense, or provide the service to third parties without our written consent.

2. Acceptable use

You may not use LeadsRally to send spam, phishing, deceptive content, or anything that violates Twilio or Meta acceptable-use policies. You may not use the service to contact individuals about: illegal substances, firearms, debt collection without authorization, payday loans, or any content prohibited by 10DLC SHAFT rules. We may suspend accounts that trigger sustained abuse signals.

3. Account and security

You are responsible for maintaining the confidentiality of your credentials and for all activity under your account. Notify us at [email protected] if you suspect unauthorized access.

4. Service availability

We aim for high availability but do not guarantee uninterrupted service. Scheduled maintenance, upstream provider outages (Twilio, Meta, Anthropic, Railway), or force majeure events can affect delivery. Nothing in these Terms creates a service-level guarantee unless agreed in a separate written contract.

5. Data ownership and processing

You own the contact and message data you upload. We process it on your behalf to deliver the service, as described in our Privacy Policy. You warrant that you have the right to provide that data to us and that processing it on our platform complies with the law applicable to your audience.

6. Fees and billing

If your plan is paid, fees are charged in advance on a monthly or annual cycle. Fees are non-refundable except where required by law. Overage charges (e.g. messages beyond the included allotment) are billed at the rates published in your account or the separate order form. Subscriptions renew automatically until cancelled from the account; cancel at least 24 hours before the renewal date to avoid the next charge.

7. Third-party services

The platform integrates with Twilio (SMS), Meta (WhatsApp Business, Lead Ads), Anthropic (AI), and others. Their terms apply to your use of their services through LeadsRally. We are not responsible for their outages, policy changes, or account suspensions.

8. Termination

You can delete your account at any time from Settings. We can suspend or terminate accounts for non-payment, policy violations, or abuse. On deletion, your data is removed per the retention schedule in our Privacy Policy.

9. Disclaimers

THE SERVICE IS PROVIDED "AS IS" AND "AS AVAILABLE" WITHOUT WARRANTIES OF ANY KIND, WHETHER EXPRESS OR IMPLIED, INCLUDING WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT, TO THE MAXIMUM EXTENT PERMITTED BY LAW.

10. Limitation of liability

TO THE MAXIMUM EXTENT PERMITTED BY LAW, LEADSRALLY IS NOT LIABLE FOR INDIRECT, INCIDENTAL, CONSEQUENTIAL, SPECIAL, OR EXEMPLARY DAMAGES, OR FOR LOST PROFITS, REVENUES, OR DATA, ARISING OUT OF YOUR USE OF THE SERVICE. OUR AGGREGATE LIABILITY FOR ANY CLAIM ARISING OUT OF THESE TERMS IS LIMITED TO THE FEES YOU PAID US IN THE TWELVE MONTHS PRECEDING THE CLAIM.

11. Indemnity

You agree to indemnify and hold LeadsRally harmless from claims arising from your content, your use of the service, or your breach of these Terms — including claims by end-contacts who allege they did not consent to receive messages from you.

12. Changes to these Terms

We may update these Terms. Material changes will be announced in-product and via email to account owners at least 14 days before they take effect. Continued use of the service after changes constitutes acceptance.

13. Governing law and dispute resolution

These Terms are governed by the laws of the jurisdiction where LeadsRally is incorporated, without regard to conflict-of-laws rules. Any dispute arising from these Terms will be resolved in the courts located in that jurisdiction, and you consent to that venue.

14. Contact

For support, email [email protected]. For contract or legal notices, email [email protected].